No To Web Apartheid

As I always spoke about the Giant Google, and you know they are almost ruling everything online, even their competitors. It is time where Alex Goad from his Desk and personal blog NetFrontierMarketing shout it louder with a NO to Web Apartheid.

Is Google is a steamrolling web despot on amphetamines?

Trust issues, privacy concerns, foul treatment of partners and Big Brother is shinning through the seams.

Hostile Takeover 

 With over three times the search market share of closest competitor Yahoo, Google is careening towards an ever expanding dark empire.

Paid search puts them even further ahead.

In comparison, Microsoft is starting to look like the gentler, softer monopoly of the past.

I Know what You Searched Last Summer

 And the summer before that.

And:

- who your friends are
- what you discuss with them by email or chat (gmail, gtalk)
- what you look for in the dark of the night when nobody’s looking [sic]
- what sites you own
- what products you promote
- Generally, more about you than you can probably consciously recall
- What content you watch (youtube)
- What music you may be stealing

Without getting political, does the recent climate not warrant a question such as “what if all this falls into the wrong hands?”

And that’s only if you consider that Google’s hands aren’t them…

You Mean Nothing to Me

 

 Google Slap anyone?

Yes, there are rules. But those rules could stand to be far clearer. Warnings could be issued.

Instead, Google is remarkably trigger happy when it comes to the little guy. They think nothing of disabling your account with only vague cryptic explanations given.

 

Rules are for Losers

 

If you’re big enough or popular enough, you can cloak at will (NY Times), spam like there’s no tomorrow (About.com), dominate search results across the board (Wikipedia) and buy links from Google itself.

To the untrained eye, it may not be clear what’s happening.

That’s why it’s time to take a stand and say no.

 

No to Web Apartheid

 

 Here’s how this works:

1) Copy this post or reproduce it on your blog in your words

2) Click “view source and grab the links below once they are added”

3) Email me at alex [at] netfrontiermarketing [ dot] com with your post

4) Get your link added here and every other site that participates

5) This site will be updated daily with new links, as should your page

Bonus points: when linking to Google, use the no follow attribute and / give them the anchor text they deserve: web apartheid.

Thank You Alex, Digg this story RIGHT NOW!